Tag Archives: clients

Bookkeeping basics for small businesses

Keeping track of the finances in your small business is the key to its success, but where do you begin? Here are eight steps to setting your bookkeeping up for your business. STEP 1: Collect all your paperwork Before you … Continue reading

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Reap the rewards when client expectations are exceeded

Come to think of it, it all seems simple enough – clients will consider our product or service if we help them solve a problem or address a need they have. But is this all there is to attracting clients … Continue reading

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Good marketing leads to sales

In order to properly address this subject, we first need to understand the difference between marketing and sales. Marketing drives the demand for a product or service;  Sales fulfil the demand and create relationships with clients. The recommended basic elements … Continue reading

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Be visible for your clients

The expression, “Out of sight, out of mind” is also relevant in the business-to–consumer relationship. How many times haven’t we ourselves done a transaction with a business, just never to hear from them again? It is relatively simple and inexpensive … Continue reading

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