Tag Archives: advertising

Marketing Strategies for Tough Times

South Africa entered a recession in the second quarter of 2018, for the first time since 2009. Should you cancel your marketing plans, batten down the hatches and ride it out? Or should you beef up your promotional efforts and … Continue reading

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Good marketing leads to sales

In order to properly address this subject, we first need to understand the difference between marketing and sales. Marketing drives the demand for a product or service;  Sales fulfil the demand and create relationships with clients. The recommended basic elements … Continue reading

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Small things matters in small businesses

From time to time Rietmark receives complaints from our readers, about poor service from one of our advertisers. Although we long ago learned that there is always two sides to a story, it may be worthwhile to list some of … Continue reading

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5 things to look for in a top-notch advertising company

If you’ve spent any time considering the options for advertising your home or small business, you will realise there are quite a few options. Some may be well out of your budget for now, but what about the rest. How … Continue reading

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3 ways to beat unexpected sales slump

Your business will sink into trouble if you’re stuck in a rut for too long. Here are 3 ways to beat an unexpected sales slump. 1. Add to your product and service range with new and improved items: While it’s … Continue reading

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